意大利一部宗教电影出现耶稣基督喝罐装可乐的情节和画面，梵蒂冈教廷看了并没意见，反倒引起了可口可乐公司不满。 Y3 E- B, v% `6 r" O7 e 0 W1 a u9 | [4 _6 h. y 这部名叫“距耶路撒冷七公里”的影片将于本周五耶稣受难日当天在意大利上映。电影以虚构手法讲述耶稣基督于21世纪在中东传教和生活的情况，传教期间，他在沙漠遇上男主角福特，还喝了罐装可口可乐。) |' m7 e+ X6 F' F5 t- v
& h$ c/ p! A) Z6 s. V5 n2 T: c 意大利可口乐公司看到影片后，去函投诉，指不能接受电影公司未经授权使用其旗下品牌。2 f) ~% Y" V5 g v* x, D# d
- y+ C: Y; y. C 但该电影导演马拉蓬蒂说，这部电影在梵蒂冈上映时颇获好评，耶稣喝可乐一幕亦没引起教廷反感，并说电影凸显了耶稣是历来最伟大的传道人，可口可乐公司的反应让他难以理解。, H, `; X$ M( V
. c2 ^; \, R- v6 a0 u zJesus could turn water into wine, but he certainly didn't drink Coca-Cola., ]2 q7 M' d$ S( {7 O W& ~- U
, W2 [8 A, |# a8 |3 k4 I5 zAt least according to Coca-Cola Italia, a division of the soda-maker that has moved to stop an Italian filmmaker from releasing a modern-day version of the life of Christ that features Jesus polishing off a can of Coke, the Times of London reports. 6 h) X- o! U+ ^3 | j5 \* f5 ~. d0 G- R( {
In Claudio Malaponti's "Seven Kilometers From Jerusalem," Jesus drinks the soft drink during a dusty Jeep ride through the desert.& x, G8 @% r4 J' l3 ]
& K7 j( E$ T: }4 HCoca-Cola Italia wants the scene to be cut before the film's Friday release. It's a demand the filmmaker thinks is ridiculous.! u8 V% W8 M" h
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“The Pope did not object to the Coca-Cola scene," Malaponti said. "It is a coherent part of a film in which Jesus is portrayed as the greatest communicator of all time. This is a profoundly religious film.” & j7 _* @% Y0 x. T! {& `% X4 b9 y v# g2 C% U8 x* q
But company officials are adamant that the scene portrays the soda-maker in a negative light. "We are not interested in this kind of product placement," a spokeswoman for the company told the paper.
